La Pastora is a dairy production company created by Venezuelan immigrants living in Bogota. The challenge with this project, was to make the brand feel Colombian, so that clients could relate to it more directly.

The branded collateral of La Pastora, is covered in hand drawn maps of towns located in the Bogota savannah, which are famous for their high dairy production. La Pastora factory is locate in the town of Chocontá, which can be appreciated in the first map.